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Netflix's hit movie Bird Box is making fans want to try doing ordinary things blindfolded and the streaming service doesn't think it's a good idea.

Have a squiz at #BirdBoxChallenge on Twitter and see how seriously deluded some people are.

Netflix caught wind of the Bird Box challenge and issued a message to all users thinking of trying it, telling them to "not hurt themselves". Netflix itself stepped in on Wednesday to tell everyone to "not end up in the hospital due to memes". Those who haven't seen it yet have still probably seen the memes of a blindfolded Sandy literally dragging her children through the woods.

If you haven't watched Bird Box yet, you can stream it here.

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Chelsea held onto the lead given to them by N'Golo Kante's earlier strike to move five points clear of fifth-placed Arsenal. The Blues have emerged from a rough patch in the season looking good to stay in the Premier League top four.

Netflix has provided the movie industry with an unprecedented peek at how a newly released film is faring as competition for Hollywood's biggest names intensifies.

Fans of the film quickly started sharing their own "Bird Box" experiences, including a group of friends in NY who were seen walking down the street blindfolded.

The challenge has been all over Twitter and Instagram since the film's release.

And a bunch of other people took recreating the movie to an extreme.

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It doesn't even compare to my burning desire to win a national championship here". "Just continue to do what we did all year". The only way we were going to get back into the game was match their energy, if not go more. "I think it's as simple as that.

Netflix film Bird Box's 45 million seven-day viewing record may be even higher than initially thought.

The Bird Box Challenge has lead to some insane viral videos.

"Bird Box" is directed by Susanne Bier, based on Josh Malerman's 2014 novel of the same name.

The "Bird Box challenge" dares fans to attempt everyday acts while blindfolded like Sandra Bullock's character in the film.

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As a result, the Chicago Tribune's print edition Saturday was published without paid death notices and classified ads. In other markets similarly slimmed-down versions of the Saturday newspaper were published.


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